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Symposium “Less and More” with Dieter Rams and Prof. Klaus Klemp

GIN4B was initiator and key organizer of the symposium “Less and More – German Design Reconsidered”, held at the Goethe-Institut in San Francisco on August 26th 2011. The exclusive event brought together leading German and American creatives, design-orientated businesses as well as cultural and governmental representatives and was supported by the German American Chamber of Commerce, the […]

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BraunPrize 2012: “Genius design for a better everyday”

How to design a walking stick for Dieter Rams? – This was probably not exactly the question Sebastian Reichel investigated when he designed his flexible walking aid for elderly people. Still, when the young industrial designer presented the concept of “Agil” during the final voting ceremony of the BraunPrize 2012, recently held in Kronberg, the […]

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Magic Design Thinking

It seemed truly magic what a couple of white haired men told in the center of a circus tent, set up on the campus of the University of Potsdam in the end of September. “There are group dynamics and a fun factor which release energies of which we still do not know where they come […]

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Symposium “German Design: Shaping the Future Today” in San Francisco on October, 2, 2012

Don’t miss the West Coast’s design event of the year. Listen to and interact with Germany’s top designers and discuss the challenges and future of contemporary design. The symposium will take place in the Bechtel Conference Center at PPIC, San Francisco, on Tuesday, October 2, 2012. The program starts at 1:30 pm. Save the date […]

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The Campus Bike: How to build a bike from scratch

To design and build an ultimate and well-crafted utility bike was the task of the Oregon Manifest Challenge 2011. Students of the University of Oregon understood that designing a bike requires not only a deep understanding of the history of the bike but also to care for a new generation of riders. Hence, they developed […]

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Stephan Ott is New Editor-in-Chief of Form

The design magazine form is back. Its last publisher Birkhäuser became insolvent in March 2012. As a result, the future of this worldwide renowned design magazine, published since 1957, was not predictable any more. Thanks to Peter Wesner, former member of the board of KPMG, its existence is now secured and its editorial office again based […]

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Go East!

Go China – this is one of last year’s biggest trends for German design agencies. Consequently, in 2011 companies like Atelier Markgraph, Triad and Designaffairs established their branches in the Middle Empire. On the other hand more and more Chinese companies hire German designers these days. To learn about the economic possibilities and chances in China […]

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GIN4B Supports Networking Reception for Members of German Parliament

On February 14th, GIN4B invited to a networking reception at the German Consulate General in San Francisco. Peter Rothen, German Consul General, hosted this event for Members of the German Parliament who flew in from Berlin for a fact-finding mission on “Internet and Digital Society”. Thomas Jarzombek, Sebastian Blumenthal, Herbert Behrens, Dr. Reinhard Brandl, Lars […]

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Business of Design Week 2011

Germany was partner country at 2011‘s Business of Design Week (BODW), Asia’s premier event on design, innovation and branding. The annual conference attracts international business and design leaders and provides a platform for exchanging ideas and networking. BODW 2011 started off with an inspiring opening keynote by Dieter Rams who reminded the large audience about […]

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Jörg Student: Redesigning the Pilates Reformer

Global design consultancy IDEO partnered with Balanced Body, the world’s largest manufacturer of Pilates equipment, to update the design of the Allegro reformer to appeal to a broader audience. GIN4B met with Jörg Student who joined IDEO in 2005 as product designer and engineer. Joerg grew up in Stuttgart where he graduated with a Master’s […]

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